Career Begins in the Late '70's
the late 1970's, collecting baseball cards was still a hobby in
its infancy until Alan Rosen came along. The owner of a copy machine
and antique business in New Jersey, Rosen gave up these pursuits
in 1982 to sell sports cards full-time. Rosen was the person who
was able to bring the hobby out of the closet and onto the front
pages of sports sections in newspapers across the country.
Acquires the Nickname, Mr. Mint
a small baseball card show in early 1978 and instantly knew that
this was the business for him. As he walked the aisles, he continuously
spotted cards that were sacred to him as a child growing up in
Paterson, NJ. He acquired the nickname Mr. Mint because he instinctively
recognized the fundamental qualities of a perfect sports card.
He was exceptionally finicky about the condition of the cards
he bought, long before such issues as centering or print dots
were concerns to most collectors. Rosen was obsessed with finding
mint condition cards. And he wasn't afraid to pay top dollar for
the finest example of, say, a 1952 Topps Mantle, and then immediately
turn around and sell it just as quickly for a reasonable profit.
He combined an intuitive sense for the business of collecting
with an unmistakable flair for self-promotion - better than anyone
else in the hobby.
Best Known Face in The Hobby
why today Mr. Mint is easily the most recognizable figure in the
industry having appeared on the front pages of almost three dozen
major daily newspapers, as well as having major feature stories
written about him in Sports Illustrated and Sports Magazine. But
Rosen didn't confine his promotional act to print as he talked
widely about the hobby with national celebrities such as Joan
Lunden on Good Morning America and with Joe Garagiola on the Today
Show. Then, when the hobby became trendy in the mid-'80's, Mr.
Mint was front and center, ready to help promote the new-found
legitimacy of the hobby and to capitalize on it.
Flair for Advertising Himself and the Hobby
full-page ads in the hobby's premier publication, Sports Collectors
Digest, have become a much-anticipated staple of the magazine.
His ads are often so outrageous and eye-catching that many collectors
turn to them first! Mr. Mint is ready to "
climb a mountain
drive 5,000 miles
it all just to buy your collection."
And his ads,
now often on the front page of the Sports Collectors Digest, have
resulted in making his briefcase about as famous as he is! Mr.
Mint has always let it be known that while other dealers pay by
check for collections, Rosen will happily pay in cash. He is known
to carry his briefcase to weekend shows across the country filled
with up to $100,000 in hundred dollar bills, eager to purchase
collections on a moment's notice.
Indiana Jones of Sports Card Finds
greatest contribution to the hobby may be in the Finds he has
uncovered over the years. These pristine, mint cards have infused
the hobby with new mint material. He has made more than 30 simply
unbelievable finds since 1982 which have brought everything from
a warehouse of Topps cards to $250,000 worth of press pins into
all of the hype surrounding Mr. Mint, it all would be just that,
hype, if there wasn't substance packaged with it. Unquestionably,
Alan Rosen has certainly brought plenty of substance to the hobby,
and collecting is much better off for everything he has done to
expand the market. It's safe to say that Mr. Mint is truly one
of the hobby's great pioneers.